BIA – Live from Covina Center, streaming exclusively on Happin

Posted by Daanish Rehman on Mar 16, 2021

This past weekend, BIA performed live from the Covina Center streaming directly to Happin. By blurring the lines of music video and live concert, the sense of big-production fantasy met live interaction, and the show successfully brought fans into BIAs world - complete with dancers, high-energy trap bangers and iced-out glamour.

 

 

BIA - virtual concert by Happin

 

 

BIA has consistently come with her personal brand of bravado over top self-assured production and that feeling of empowerment and elevation is something her fans rely on her music for. In addition to signing under Pharrell-RCA imprint I Am Other, and later Epic Records, it’s no surprise fellow A-list artists have called upon her skills for their own releases including Russ, Kali Uchis, J Balvin, Victoria Monet amongst many others.

 

 

BIA - virtual concert by Happin

 

 

The Massachusetts-born artist has long been a champion for women’s empowerment and much like one of her personal muses Rihanna, continues to create space for women in male-dominated spaces to feel a sense of belonging and worthiness. One of the many take-aways from her time at I Am Other, was the sense of belief her contemporaries have placed in her capabilities and since having moved into new endeavours it’s clear that extending that same courtesy to others is a personal mission of hers.

 

 

BIA - virtual concert by Happin

 

 

Make sure to catch the playback, exclusively on Happin!